Posts tagged Alt NYC
Pars Caeli takes on AltNYC - the cards

For me the people of AltNYC were the toppers. BUT a very close second were the business cards. I knew before I ever stepped foot in Omnimedia's offices on Thursday that I wanted to get them all. Business cards, the good old-fashioned way to exchange messaging and contact information, are a highlight of Alt conferences. These mini masterpieces are all shapes, sizes, textures, and even scents. With each and every card exchange, I felt like I gained another lovely bit of inspiration, and I got to tell my story to another eager listener (thank you attendees for that).

And after much labor and DIY-ing, I'm delighted to present to you the inaugural Pars Caeli business cards.

Highlights of their creation include printing on watercolor paper and adhering two layers to create the ultimate thickness and applying four layers of silver scratch-off paint. Hand painting each one of these was a commitment and a total joy. The process reminded me of the joy of freehanding. Granted, the glimmer of bliss began to wear off somewhere around coat two of silver paint, but I pushed on through that.

I went with a round design to reference the Alt logo and Martha Stewart logo (grabbing onto the coat tails of greatness). Pars Caeli is all about joy and celebration so I wanted every participant to WIN something. The thought: offer a scratch-off treat that reveals a very special website for attendees to grab a VIPrize.

I was so over the moon about these, and I eagerly handed my very first card to Paige in our Hotel Americano suite just before we were about to leave for our sponsored dinners on Wednesday evening. Paige, the ever-supportive enthusiast, quickly began to scratch at the silver paint.

Scratch.

Etch.

Scratch, scritch.

My stomach sank. As Paige scraped off the silver paint, off came the watercolor paper and the ink that posted the website that made the whole concept click. 

Seriously? What. am. I. going. to do. Time? 5:30 with dinner to begin at 6:30 where cards will be exchanged.

I could have bawled right there. I know it sounds ridiculous but part of me wanted to pull an all out fit, think 4-year old tantrum, and pout.

BUT, I had Paige. See angelic human below.

And one really great friend is worth more than a Times Square ad space.

Instead of pulling a childish fit, I laughed. Heartily and almost hysterically. And Paige laughed, too. And in 2 minutes we were brainstorming ridiculous solutions. And laughing at every turn.

I texted my husband on the issue. He urged me to rally. To pretty please rally. He offered the story that the lottery would not release the real solution/ingredients for the official scratch-off formula so this was a bit of a gag. Eh, I give him credit for storytelling in a second's notice.

Paige stopped her preparations for dinner.

Sat down with me and a great big pile of business cards and...

We began to handwrite the messages around the circle of the cards. "Head on over to parscaeli.com/win to grab your treat. xo" was written again and again. And you better believe that Paige will forever know how to spell her Latin terms.

We'd finished about 15 when we realized we had to get in a cab and get to dinner. I needed more than 15 for dinner.

Again, Super Paige to the rescue. In the backseat of the most tumultuous cab ride, Paige and I attempted to handwrite messages on every single card. With grace and wit, she set me at ease, got right to the task, and had me planning for when I might finish off the once overwhelming task.

And you know what, friends? I owned it. Every person who received a Pars Caeli card got a quick, funny recap of the escapade. Maybe the humanity of it or maybe the wit or even the sweetness of friendship will resonate with folks... and make my cards that much more memorable.

I know it's a story I'll be telling my grandkids. Friendship sticks...even when the silver lining gets scratched off.

And now to the rest of the amazingness, the cards of Alt NYC. First up amazing objects. Really ladies? You rock.

Catch that swimming minnow from Ellen? And that circle lovely from Amy?

I just can't help it - the charm of Paper Mama's wooden dog pin had me. Handmade. No, really.

And onto the color and photography cards. I received so many letterpress and fabulously thick cards (my fave).

Haeley over at Design Improvised even gave us the ingredients for an Alt business card garland. Genius!!

Alexandra's letterpress vintage charm was just gorgeous and right on message.

And the black and white set. Such great classic and crisp cards here. Theresa's washi tape envelope had me at wow.

Shall I offer a favorite? Or shall I pull a mom answer out and say I love them all, just differently.

Nope. Leslie Fandrich, your cards are even more beautiful in person than in stunning photography. Your hand-drawn illustrations brought to letterpress are gorgeous and my very favorite.

Who topped your list? I'd love to hear.

And before I forget, let me share with you another installment in the fun Endless Summer Projects series. This week Melissa of Lulu the Baker is creating mini masterpieces in an easy how-to that we can all handle with our kiddos. My older children are beginning to notice art more and more, and thanks to an art memory game we have, they've each established their own lists of favorite painters and illustrators. I know they'll enjoy creating some appreciated masterpieces to life for our home!

Thanks, Melissa!! Alexandra has a great project headed our way next week, and she's taking us right out to the backyard. Join in.

xoxo, MJ

PS. AltNYC friends, the site is open. Please go to parscaeli.com/win and enter your info so I can send along your prize!!
PPS. Take a look at Obsession Session's quick take on the cards via Vine.

Pars Caeli takes on AltNYC - the people

Indulge me, please, friends. I have stories to tell from my first ever trip to New York City and AltNYC!! Amidst these recollections are some gems of wisdom from giants in the blogging industry, lovely images from the one and only Justin Hackworth (thanks Atly for sponsoring these amazing photos), and the buds of a few really great ideas that will be coming your way in the next few months.

To sum up my experience, this. Yes, this is how huge my grin was for the vast majority of my journey. Meeting friends that I've been corresponding with for months and jumping on new opportunities. Thanks to Paige for capturing the essense of me in NYC, and thanks to Emily for those incredible earrings.

From the numerous emails back and forth before purchasing tickets down to the final sentimental hugs goodbye, Paige and Emily made AltNYC an easy-breezy, glamourous, and downright hilarious trip for me, and I'm so glad we decided to triple up in our queen suite and make a glamping escapade out of the whole thing. See below: beautiful roommates with attitude

In addition to saving my business card future and giving me an insiders look at Brooklyn (these stories still to come), these two had my back and were the extra boost that I needed to power through that gasping feeling I woke up with the morning of AltNYC - AKA I'm going to Martha's offices this morning, ack!

For those of you not in the know on Alt, Altitude Summit was started by Gabrielle Blair and her sister Sarah a handful of years ago. Originally the conference was offered as a multiple-day event in Salt Lake City. Now, it's tranformed into events in NYC and San Francisco as well as an entirely digital conference focused on design, social media, and the best of creative content.

Gabrielle's blog, Design Mom, was the very first blog I followed, and one of the few definitive things I wanted to accomplish during my time at Alt was to meet Gabrielle.

During a break on Thursday, when poor Gabby was trying to catch up on a few emails, I totally interrupted her, showed off my lack of shame, and thanked her for the years of inspiration. I am a total believer that you have to support the people and organizations that you love, and it was on my bucket list to give my girl a hug, in real life.

Donezo.

And yes, she is that classy in real life, too.

Before AltNYC I began collecting all the blog and blogger info I could get my mouse on to tag it on a Pinterest board. Check out all the amazingness that went along with me to AltNYC over here on Pinterest. Turned out that Joy's tip on looking like my profile picture for the conference was a hugely helpful one!! Gals from all over were able to identify my bun and stripes, and I was greeted with so, so many warm, "Oh, you're MJ.."s.

I met dozens and dozens of incredible, creative, passionate bloggers (who also design, write, mother, photograph, style, travel, and bake), and I was completely inspired by the buzz of energy that filled the gigantic room. The extrovert in me was so charged I couldn't fall asleep til 3 AM following the conversations with ladies like this (all photos by Justin Hackworth; he's the man):

Okay, Martha and I didn't actually have a conversation, but she did stop by, and I was a bit overwhelmed!

Laicie of 1000 Threads (class and warmth)

Leslie Fandrich and Jen of Classic Play (cool, confident kids)

The ladies of ObsessSesh (hilarious and down to earth)

Amy and Alexandra and Molly and Mariah

As well as dozens of other gals for whom I don't have photos!!

And these gals on the rooftop of Martha's HQs

Emily, Paige, Theresa, and Ellen

All of these beauties taught me a little something different, and if I could, I'd wade in the diversity and freshness we all brought to the table. Spunk, passion, intelligence, and an incredible eye for design.

That's what I found in the people of AltNYC.

Tomorrow, my friends, I have the business cards that will delight you, and I'll tell you the tale of the cards that almost weren't. Stay tuned on Thursday to learn great ideas that you can apply to your life (blogger or not) from AltNYC.

Kisses to all,

MJ

PS. If you want to see even more of the experience from my view, head over to Instagram and follow #parscaeliatAltNYC to see start to finish.

PPS. Thanks again to Justin for these gorgeous photographs!!

Celebrate the Normal: Or the Abnormal?

Happiness all around, friends!! We had an enriching Father's Day weekend (read: lots of time together, relaxing in warm sun), and we're off and running for a busy week. The kiddos are involved in a new round of day camps, and I'm packing my carry-on for Alt NYC.

My trip to NYC will involve many dreams-come-true for me, not the least of which is spending real-life time with my pal, Paige and Miss Emily, too. I will have the opportunity to experience an event that I've been following for years (remember my tongue-in-cheek series #altsummitwannabe?).

This blog has allowed me to give myself permission to grow and bloom and spread my creative wings wide and now I have the chance to bring personal connection into the equation. And I'm so excited. And ready to bring my A game.

I will be capturing as much as I can on Instagram so follow along if you're up for the ride at #ParsCaeliatAlt. Oh, and did I mention that I've never been to NYC? So fantastic!!

Thank yous go out to this week's fabulous artists. I feel like this is the most diverse set of photographs yet!

My friend Joy from Frock Files,an amazing contributor to this series every week, found this beautiful ode to the normal day over Here. Thanks to Joanne and Joy for the loveliness of these words:

“Normal day, let me be aware of the treasure you are. Let me learn from you, love you, bless you before you depart. Let me not pass you by in quest of some rare and perfect tomorrow. Let me hold you while I may, for it may not always be so. One day I shall dig my nails into the earth, or bury my face in the pillow, or stretch myself taut, or raise my hands to the sky and want, more than all the world, your return.” ― poem by Mary Jean Irion

Make room for wonder ~ Brittani

First bike ride ever ~ M.J.

Celebrating fathers and sons ~ Marilynn

My 3 yr old "made" me "cups of strings". Not sure what I should be doing with these but they make me smile. :) ~ Karen

Totally out of the norm: finding pretty bras that fit. On sale. Halleleujah! ~ Joy

An unexpected visitor wanted to go to work with me today. I wasn't a fan... ~ teddy4775 on Instagram

Long night walks = the best! Especially when there's a meteor shower to enjoy together. ~ Melanie

My Mom's Bougainvillea plant that was nothing but a half dead twig a year ago. It is now about 8 feet wide and 10 feet tall. ~ JenMygatt on Instagram

xoxo, MJ

PS. If you are heading into AltNYC, check out Koseli's very helpful ideas on how to make the most of the experience.

AltNYC, the party before the party

After years of following along with the events, classes, and conferences put on by Alt Summit, I am taking a leap (in my yellow heels) and going to AltNYC. Needless to say, I am over-the-top excited about this gathering of fabulous bloggers, interesting sponsors, and experiencing Martha's HQ for the first time (I'm sure she'll invite me back).

I've been doing some behind-the-scenes research to get this party started, and I've started a fabulous list of blogs and authors who are headed to NYC on June 20.

Head over to my Pinterest page and follow the AltNYC board. I've opened it up so that you can pin your blog, and we can all get to know each other before we ever hit the big city. (And you won't be creaped out if I know your name before we meet.) Leave a comment with your email address or send me a direct message on Twitter (@parscaeli), and I'll invite you to pin. Please add the names of other bloggers you know who are attending!

I am delighted to feel all this talent in one spot! If you're not headed to AltNYC, follow along here to see what it's like to experience not only Alt, but NYC for the first time through Pars Caeli. Yikes!

xoxo, MJ

PS. Go grab the code for your badge over on the Alt love pages. I'll be looking for your yellow circles proclaiming I'm headed to AltNYC!

PPS. You can also send me an email at parscaeli@gmail.com to get access to the board!